Funnalized
DEENJoin the waitlist
01 / 10 · ENBeta start · 50 founder places

Your whole business —
in one system.

Not another CRM with add-on modules. Funnalized is a category of its own: 21 modules — from sales through recruiting, projects and marketing to the customer portal — working into each other as one ecosystem. Every customer, every candidate, every project runs through the same system as a linked record. Captured once, connected everywhere.

€50instead of €150 / month

Permanently, for the first 50 paying teams after the trial. Main workspace + 1 sub-workspace included.

Waiting listBe there when the 50 founder places open

Only your email address. No spam, unsubscribe at any time.

funnalized.app
Two minutes from the running system — with soundSee all modules →

Screens from a demo workspace. Companies, people and figures are fictitious.

03 · the fork03 / 10 · EN

Two worlds. One system.
Which is yours?

Funnalized runs in both directions — as your sales and recruiting system, or as your resellable product. Take the path that belongs to you; what lies behind it is cut to your world.

World A · agency

I run an agency

First your own engine — then the same system as your product to resell.

In brief01 / 03
  1. 01Your finished main workspace is the templateRoles, team, pipelines, automations, sequences and templates come along — twelve areas, each one optional.
  2. 02A workspace of its own per clientSealed off from one another — and you work in it together.
  3. 03Reselling is expressly permittedYour client pays you, you pay us — and we take on the support.
Open your worldWorld B · company

I run a company

One single piece of work from the first ad to the paid invoice — with no break in it.

In brief01 / 03
  1. 01Every ad carries its markerThe lead arrives with its source — nobody types anything over.
  2. 02Two engines, one systemWinning customers AND winning staff — no switching tools, no keeping two records.
  3. 03Looking after customers in their own portalInvoices, tickets and documents — under your brand.
Open your world

Undecided?Just keep reading — the cycle below shows both ↓

04 · the state of play04 / 10

Your business runs on 8 tools.

Each tool does one thing — and none of them talks to the next. It is exactly in the gaps between them that the time trickles away.

And the stack grows with you: if you run a company, sales, recruiting and projects run alongside each other in separate systems — if you run an agency, you build exactly this stack afresh for every client.

Every tool an island of its own — and hours are lost between them every day: maintaining the same data twice, transposed digits copied along, and the eternal

“Where was that again?”

Savings calculatorCalculates live · nothing is sent

Work out what your toolbox costs.

Tick what your team pays for today. The total appears immediately — here in your browser, without you entering or submitting anything.

Compare with
How most people work todayeach with its own sign-in · its own invoice
This is what I pay for today

Tools with “/ user” grow with every head. Funnalized stays flat: one price per workspace, no matter how many people work in it.

Your tools todayConservative, lower end0 €
instead of
One system01
Funnalized
Everything in one system — one sign-in, one set of figures everyone sees, no number typed by hand into the next tool.
FunnalizedFounder deal · every module150 €50 €

each / month

Nothing ticked yet. Choose the tools your team pays for today — the calculation appears immediately.

Typical market prices as of 2026 — your actual costs may differ. Founder price: 50 € a month for good, for the first 50 paying teams — main workspace plus one further workspace included. Ideal for your first agency client or second site; every additional workspace costs 100 €/month.

That figure belongs to you. The next step costs nothing but an email.

In preparationBe there at the start
05 · The flow05 / 10 · EN

One piece of work. Captured once. It runs through everything.

Seven stations, a single record: from the campaign to the measurement — and what you measure plans the next campaign. Click your way through the cycle.

Campaign Studio: the campaign overview as a card grid — per card the channel (Meta or internal), the objective, the daily budget, the spend so far and a status badge.Leads list in sales as a table with the columns name, email, status, score, company, source, owner and time of creation.A quote on the “document” tab, status “draft”: the finished quote document with the customer’s address, its date and validity date, three line items with quantity, price and total, below them subtotal, discount, VAT, grand total and the payment terms — above them the buttons to send, to edit and to convert it into an invoice.Recruiting module: the candidates as a table with the columns candidate, job, status, rating, score, source and applied — above them the metrics for total applications, new applications, interviews, offers, hires and average score.The project overview in card view: one card per project with its short code, name, status badge, progress bar and the number of tasks and members.The customer pipeline in sales as a kanban board with the stages onboarding, active customer, upsell possible, at risk / churn and cancelled — per customer card the contract value, health score and tier badge; above them the tiles for total ARR, average health and the number of at-risk customers.The reports overview with the tiles for boards, templates and favourites, the most recently edited board “sales overview” and the templates for sales, recruiting, campaigns and projects — per template the number of its metrics and blocks.
01

Plan & advertise

Build your campaign in Campaign Studio, approve it and publish it to Meta — every link automatically carries its source tag (UTM). So for every lead you can see later which individual ad it came from.

System · the source comes along automaticallyCampaign Studio
02

Collect

The funnel knows its campaign. When a visitor submits the form, the lead — or candidate — comes into being in the system by itself, source included, with no Zapier in between. Or you bring your existing base along by CSV — the app catches duplicates.

System · comes into being by itselfPages & FunnelsSales & CRM
03

Sell

One click turns the lead into a deal with its full history. The quote calculates itself — customer price before tier price before base price — and goes out as a link: your customer opens it with no sign-in and signs with legal effect.

Decision · the customer signs without signing inSales & CRMDocuments
04

Hire

The same machine runs alongside for your staff: a candidate pipeline of its own — and the candidate confirms interview, assessment and offer themselves by link, while the appointment mirrors straight into the team calendar.

Decision · the candidate does it themselvesRecruitingCalendar
05

Deliver

When you drag the deal to “won”, an automation can create the delivery project straight from it — with its board, its project lead and, if you want it, the link to customer and deal, with no copy and paste between CRM and project tool.

System · by automationProjectsAutomations
06

Look after

The customer comes into being automatically alongside and moves into their portal in your branding. A health score updated daily warns early about churn, satisfaction surveys go out on their own through a link of their own, and contract renewal runs in the background.

System · runs automaticallyCustomer portalSales & CRM
07

Measure

Reports look over everything without changing anything: metrics from all your business modules — and from any metric you click your way down to the individual entry it comes from. No export, no second spreadsheet, no double maintenance.

Read only · live, without an exportReports

Screens from a demo workspace. Companies, people and figures are fictitious.

In your world you see every step in detail:

For companiesFrom the first click to the paid invoice, plus recruiting.For agenciesFirst your own engine, then resold to your clients as a product.
06 · All modules21 modules · EN

One system.
Both worlds.

21 modules in one system. They work into each other, from the ad click to the metric. Each works in both worlds, whether you run an agency or a company. One click opens the module.

See all modules
4 categories
Core · 11
The operational business
Working together · 6
Team, time and storage
Knowledge & assistance · 2
Learning and support
Your line to us · 2
Ideas and help — straight to the Funnalized team
07 · Substance

Numbers you can count for yourself.

We do not advertise with user numbers — Funnalized is only just starting. Instead we show you the substance: what is inside, how long it has been built, and where it all comes from.

21modules in one system
141events that connect everything
79steps automations can carry out
58funnel building blocks
23building blocks for reports
2025in development since the start of
Extract · five numbers counted in our own code · the year first hand
First hand

I built the tool I was missing myself.

I ran an agency myself — at Funnel-Link, for performance recruiting and marketing. Sales ran in one tool, recruiting in a second, projects in a third — and between them spreadsheets, emails and data maintained twice.

I found no system that really did all of it — so we built it. First for ourselves, to carry our own work. Then, because other teams asked for exactly that, for everyone: an ecosystem in which every customer, every candidate and every project runs through the same system as a linked record.

Grown on real projects

These companies are references of the agency Funnel-Link — the practice out of which Funnalized came. They show where the product comes from, but they are not a statement about who uses the software.

  • AXA Konzern AG
  • Fehrenkötter Transport & Logistik GmbH
  • Schneider Bräuhaus
  • Hafen Mannheim
  • Georg Hartl & Söhne GmbH & Co. KG
  • Erwin Schäfer GmbH
  • LIT AG
  • F. Landau Grünpflege GmbH
  • Immerbunt GmbH
  • HOHL SPEDITION GmbH & CO. KG
  • lenk.kraft GmbH
  • HKK Landschaftsarchitektur GmbH
To pass on

Everything that matters on one page — benefit, security, price and how to cancel. For everyone who still has to be convinced internally. Laid out for A4: print it or save it as a PDF.

View the one-page overview
08 · Two questions

Two questions —
and a thousand small things.

Whichever world you come from, there is one question you ask first. We answer it honestly. Below that, 6 small operations from everyday work: your own colours, your own domain, your own mailbox, calendars in both directions.

01

“Can I keep things apart — per client or per site?”

Yes

Both are the same move: a sealed-off sub-workspace of its own. As an agency you resell it — your client pays you, you pay us, your price is yours, and we take on the technical support. As a company it is your second site: separate data, managed from the same account.

02

“Do I have to use everything?”

No

Every workspace shows only the modules you switch on — the rest disappears from the sidebar. Hiding tidies up; locking happens through permissions.

The agency world ↗The company world ↗
Small operations · 03–08
03

Colours and order

Colour every module yourself and sort the sidebar the way YOU think.
04

Guests, precisely placed

Bring clients and freelancers into exactly one piece of work — with an expiry date, without opening everything else to them.
05

Your own domain

Portal, careers page, funnels, appointment booking: your public pages run under your address. One record at your domain provider (a CNAME) is enough — the https certificate follows automatically.
06

Google and Outlook calendars

Appointments sync in both directions — no more copy and paste between two tools.
07

Your own email accounts

Write out of your own mailbox — every email lands in the history of the right record.
08

Your line to us

Your idea travels straight to us through the idea board — and you see it make its way into the app.
and that is only the beginning

What ready-made processes (blueprints) and automations handle for you in the background, you see in the fourteen-day trial.

09 · Security & control6 of 6 active

Protected.
And still yours.

Your data and your customers’ data deserve protection — and belong to you. That is why security at Funnalized is standard equipment, not an add-on. And because switching takes trust: you remain master of your data at all times.

Security & data protection01 — 06
01

Data centre in Germany

Application data, files and customer data sit with a German provider in German data centres — no US hyperscaler. Your data touches only two places outside the EU: payment processing (Stripe) and the servers spread around the world that deliver your published pages.
02

GDPR including a processing agreement

A data processing agreement is included. Data subject rights such as access and erasure are a built-in flow, not a special task.
03

Encryption

Encrypted in transit, sensitive credentials encrypted at rest.
04

Email sent from within the EU

Confirmations and notifications from the system run through a European sending service — and they carry names, addresses and phone numbers of your people. Your own emails still go out from your own mailbox.
05

Granular roles & permissions

Everyone sees exactly the modules, fields and actions their role allows — down to the individual entry.
06

Two-factor sign-in

A second factor through an authenticator app — mandatory for the whole team if you want it.
Privacy policyData processing agreementSecurity and trust

Application data stays in the EU — your data touches only two places outside it: payment processing (Stripe) and the servers spread around the world that deliver your published pages.

No risk · you stay in control07 — 10
Export07

Your data belongs to you

Full export, at any time — nothing holds you in. You get out again as easily as you got in.
Term08

Cancellable monthly

No annual shackles, no cancellation trap. Cancelling is as simple as signing up.
Migration09

Guided migration

We get you out of your old tool — with instructions and an import, not with “good luck”.
Line10

A direct line to the founder

Your feedback lands with the people who build Funnalized — no ticket limbo.
10Founder dealFor the first 50 paying teams

Once a founder.
Always a founder.

Not a discount but an earned status: whoever is there early, when it counts most, keeps the founder terms permanently. After that the regular price applies.

Whether you run an agency or a company — the deal is the same for both worlds.

€150
50€ / month · permanently
  • 01Fourteen days free — no credit card, ends automatically
  • 02All 21 modules from the first day — nothing behind a surcharge, nothing sold on top later
  • 03Main workspace plus one sub-workspace included — every further one €100 / month
  • 04Invite your whole team into the workspace — the price per workspace stays
  • 05Founder terms frozen permanently — no rise after the trial
  • 06Hosted in Germany, GDPR-compliant, cancellable monthly

Only 50 founder places — given to the first paying teams.

Waiting list · Be there at the start10

Be there when the 50 places open.

Sign up — we will tell you first when registration opens. Signing up reserves no place; it gives you the head start of being quick enough.

Only your email address. No spam, unsubscribe at any time.

All prices plus VAT. Cancellable monthly. The founder deal applies to the first 50 paying teams — after that the regular standard plan applies.